Conferinta Globala IAA "Creativity 4 Better", aflata la prima editie in 2017, a avut loc la Opera Nationala Bucuresti, pe 24 si 25 octombrie. Speakerii de renume international care au urcat pe scena ONB au poposit si la cornerul URSUS, unde ne aflam noi, gata sa ii luam la intrebari.
In continuare va prezentam cateva momente si idei de la URSUS Talks, editia IAA, alaturi de:
- Jacelyn Swenson (Head of IBM Branded Content and Global Creative Team);
- Thea Skelton (Festival Director Dubai Lynx);
- Mihai Barsan (VP Marketing Ursus Breweries);
- Yasuharu Sasaki (Head of Digital Creative and Executive Creative Director Dentsu Tokyo);
- James Murphy (Chairman & Founder, Adam & Eve UK);
- Bechara Mouzannar (Chief Creative Officer, Publicis Communications MEA);
- Adrian Botan (Global Executive Creative Director McCann Worldgroup).