Micutii cu probleme de vedere care vin la muzeul Lenbachhaus din Germania sunt plimbati printre tablouri de profesori care le descriu operele de arta. Apoi, copiilor le sunt oferite sute de piese Lego cu ajutorul carora construiesc personajele din tablouri. Activare creata de Serviceplan.
Chief Creative Officer: Alexander Schill
Executive Creative Director: Matthias Harbeck
Creative Directors: Sandra Loibl, Oliver Palmer
Copywriters: Frank Seiler, Oliver Palmer
Art Directors: Sandra Loibl, Jennifer Schwarzbauer
Account Direction: Monika Klingenfuss, Elias Kouloures, Lucie Bohn
Graphic Design: Sebastian Struppler
Photography / Video / Cutting / Producer: Stephon Karolus
Music / Sound Design: TRO
Sound studio: Giesing Team