Tiffany Guarnaccia, founder of Kite Hill Agency, Ana Maria's guest in today's Brain it forward podcast is touching upon various topics related to the PR industry in the US. The interview in part of the World PR Day series and today we stop in the US to get insights.
Tiffany and Ana-Maria talked about the challenges of talent acquisition, the possibility of remote work, and Kite Hill's strategy for evaluating services to remain competitive in the market. Tiffany also shared her journey of starting and scaling the company, highlighting the importance of collaboration, teamwork, and innovation in the agency's success. She also introduced the Pr Sprint workflow, which she developed by applying the agile method for technology to the PR industry.
Topics
The History and Vision of Kite Hill Agency
The importance of values and collaboration in the success of Kite Hill Agency
Introduction of PR Sprint Workflow
The Future of PR and Technology
Trends and Inspiration in the PR Industry
Evaluating Services and Remaining Competitive
Media Landscape and PR Services
Brain it Forward is a podcast for managers, leaders and entrepreneurs.
Host: Ana Maria Diceanu
Guest: Tiffany Guarnaccia, founder of Kite Hill Agency