Case Study: Heineken Dropped

"Legends aren't born, they are dropped"

Experimentul Dropped al celor de la Heineken arunca sase barbati in necunoscut. Luandu-i de pe canapelele lor confortabile si soselele drepte, de langa pisicile lor lenese si experientele all-inclusive, Heineken testeaza anduranta, inteligenta si adaptabilitatea barbatilor inscrisi in experiment. Rezultatul? Aventura vietii lor.

Agency - WIEDEN+KENNEDY AMSTERDAM

Executive Creative Director - Mark Bernath & Eric Quennoy

Creative Directors - Thierry Albert & Faustin Claverie

Art Director - Philip Brink

Copywriter - Hugo van Woerden

Head of Production - Erik Verheijen

Agency Producer - Niko Koot

Planner - Nick Docherty

Group Account Director - Richard Oldfield

Communications Planner - Jordi Pont

Group Account Director - Richard Oldfield

Account Director - Clare Pickens

Account Manager - Luis Ortiz

Account Executive - Elianne Vermeulen

Project Manager - Jackie Barbour
Business Affairs - Justine Young

PRODUCTION COMPANY - Wefilm
Director - Roel Welling
Episode Directors - Lennart Verstegen & Joeri Holsheimer 
Executive Producer - Bas Welling
Producer - Tobias Wilbrink
Episode Producers - Sara Nix & Bo Polak

EDIT & ON-LINE - W+K Amsterdam AV
Robin Pijpers

FONO Amsterdam

Tobias Corba

GRADING - De Grot Amsterdam
Colorist - Joppo

AUDIO POST PRODUCTION - Wave Amsterdam
Sound Engineer - Alex Nicholls-Lee

MUSIC TOOLBOX Music & Sound
Composer - Michael Kneebone
Lyrics and vocals - Murray Aston



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