O strategie de dezvoltare in care compania adauga noi facilitati la nivelurile de fabricatie sau de distributie; integrarea verticala se poate prin expansiune sau prin contragere. Se mai numeste si Vertical Diversification (diversificare verticala). Vezi Backward Integration; Forward Inegration, Horizontal Integration.
A strategy for growth in which a company adds new facilities to existing manufacturing or distribution facilities; vertical integration can be either forward or backward. Also called Vertical Diversification. See Backward Integration; Forward Integration. See also Horizontal Integration.