Un magazin de retail, care are, de obicei o singura linie de produse, dar care are implicare totala in linie, exemplele includ magazinele care vand doar pantofi de jogging pentru femei, sau palarii pentru barbati
a retail store typically carrying only one, or part of one, product line but having considerable depth within the line; examples include stores selling only jogging shoes for women, or men's hats.