Procesul perceptual care are loc atunci cand oamenii incearca sa faca, in subconstient, ca informatiile noi sa se potriveasca cu ideile lor vechi despre un anumit subiect. Vezi Selective Exposure; Selective Retention.
the perceptual process which occurs when people subconsciously try to make new information fit their old ideas about something. See Selective Exposure; Selective Retention