Pozitia in care apare o reclama. Poate fi descrisa in mare sau pana la cele mai mici detalii; de exemplu, interiorul primei coperti, prima reclama dintr-o pauza publicitara...
The position where an advertisement is to appear. Can be specified to narrow or broad tolerances, eg. inside front cover, first ad in break or run-of-paper (see Cover Position, IFC/IBC, OBC, Run-of-Paper).