Servicii in care oamenii, mai degraba decat echipamentul sau masinile, joaca un rol major in realizarea diverselor procese, de exemplu, oamenii joaca un rol major in realizarea de serviciilor de planning financiar. Vezi Equipment-Based Services
services in which people, rather than equipment or machinery, play the major role in delivery; for example, people play the major role in the delivery of financial planning services. See Equipment-Based Services.