This is an asset that you’ll offer prospects on a landing page. The offer is designed to help you generate leads, and they can include everything from a webinar, ebook, checklist, template, demo and more.
![[Adland neighbours] David Suda (WMC | GREY Cehia): We don't take things seriously. Mobile operators and banks are fighting each other on who is funnier](https://media.iqads.ro/2018/09/david-suda-cover-410.jpg)
This is an asset that you’ll offer prospects on a landing page. The offer is designed to help you generate leads, and they can include everything from a webinar, ebook, checklist, template, demo and more.