O macheta de presa asezata langa un material, si nu langa o alta reclama de pe aceeasi pagina; de obicei folosit in cazul ziarelor. O pozitie preferentiala(vezi FM - echivalentul in cazul revistelor).
Next matter, ie. next to printed editorial on the same page, rather than another advertisement, usually used in the context of newspapers. A preferred position (see FM for magazine equivalent).
