Termen folosit cu referire la arta de alege segmentele de piata pe care firma poate sa se desfasoare competitiv.
A term used to refer to the art of skilful selection of market segments in which a firm can compete effectively.
Termen folosit cu referire la arta de alege segmentele de piata pe care firma poate sa se desfasoare competitiv.
A term used to refer to the art of skilful selection of market segments in which a firm can compete effectively.