Tip de promovare a vanzarilor care presupune inserarea unor mici cadouri in ambalajul produsului, pentru a-i incuraja consumatorii sa-l achizitioneze. Vezi Premiums; Near-Pack Premium; On-Pack Premium; With-Pack Premium.
A type of sales promotion in which a small gift is included inside the package of a product to encourage consumers to buy it. See Premiums; Near-Pack Premium; On-Pack Premium; With-Pack Premium.