Forma de sistem vertical de marketing in care firmele independente, aflate la diferite niveluri de distributie, sunt legate printr-un contract cu scopul de a atinge scalele economice si pentru a avea in impact mai mare in vanzari. Vezi Administered Vertical Marketing System (sistem verical de marketing administrat); Corporate Vertical Marketing System (sistem vertical de marketing de corporatie); Vertical Marketing System (sistem vertical de marketing).
A form of vertical marketing system in which independent firms at different levels of distribution are tied together by contract to achieve economies of scale and greater sales impact. See Administered Vertical Marketing System; Corporate Vertical Marketing System; Vertical Marketing System.
