Catchy, often viral content that is used to capture clicks, but often has little to no journalistic value. Frequently, users who click in are disappointed by “this one surprising trick” or what you’ll “never believe” happened.
![[Rewind & Play] Liviu Florescu: Pare că am intrat într-un ev mediu al advertising-ului. Văd mai mult tactici de tip click bait decât idei super creative](https://media.iqads.ro/2024/11/liviu-florescu-cover-410.jpg)
Catchy, often viral content that is used to capture clicks, but often has little to no journalistic value. Frequently, users who click in are disappointed by “this one surprising trick” or what you’ll “never believe” happened.