Metoda de previziune bazata pe trimiteri; un agent de vanzari foloseste persoane influente (bancheri, solicitanti, consultanti etc) pentru a obtine legaturi cu potentiali cumparatori. Vezi Key Influence People (personalitati cheie de influenta).
A prospecting method based on referrals; a salesperson uses influential people (bankers, solicitors, consultants, etc) to obtain leads to potential buyers. See Key Influence People.