Un sistem coordonat de distributie in care fluxul produselor de la producator la utilizatorul final este controlat de un membru puternic al sistemului, si nu de prevederile contractuale sau punerea in comun a proprietatii. Vezi Contractual Vertical Marketing System; Conventional Marketing System; Corporate Vertical Marketing System; Vertical Marketing System.
A co-ordinated system of distribution channel organisation in which the flow of products from producer to end-user is controlled by the power and size of one member of the channel system rather than by common ownership or contractual ties. See Contractual Vertical Marketing System; Conventional Marketing System; Corporate Vertical Marketing System; Vertical Marketing System.
