Din echipa de dezvoltare a campaniei au facut parte:
Din partea Raiffeisen Bank
Echipa de brand Management: Doris Dezzani, Doina Matei, Mariana Miron, Diana Varabiescu, Madalina Floria, Mihaela Vasiluta, Mariana Preda
Echipa de research: Izabela Popescu, Simina Cimpan, Anca Serbanescu
Echipa de media: Dana Bosoteanu
Din partea echipei Cheil Londra:
Chris Chalk: Global Chief Strategy Officer, David Bain: Senior Strategic Advisor, Founder BMB, Cheil, Janie Tomlinson: Senior Strategist, Cheil
Din partea echipei Centrade-Cheil Romania:
Mona Opran: COO, Raluca Gonzales: Head of Strategy, Gabriela Nanu: Chief Growth Officer, Carmen Miruta: Client Service Director
Din partea echipei Millward Brown:
Daniel Enescu: Chairman of the Board, Andreea Darzu: Senior Qualitative Researcher, Raluca Munteanu: Account Director
Din partea Publicis Romania:
Creatie:
Jorg Riommi: Chief Creative Officer, Titus Dumitrescu – Executive Creative Director, Romulus Petcan – Group Creative Director, Sebastian Olar – Group Creative Director, Dan Frinculescu – Executive Creative Director, Gabriel Gherca – Senior Art Director, Andrei Chirisi – Art Director, Ruxandra Drilea – Copywriter, Karla Georgescu – Art Director
Account Management:
Catalin Albu – Client Service Director, Emanuela Ionescu – Account Director, Anca Morega – Account Manager, Roxana Niculae – Account Executive
Strategie:
Bianca Manescu – Senior Strategic Planner
Digital:
Calin Buzea – Head of Digital, Gina Zgubea – Digital Account Director, Veronica Ciacoveanu – Digital Account Director
Productie audio-video:
Camelia Efrimov – Senior AV Producer
Casa de productie pentru realizarea celor doua spot-uri TV: Mitra Film