Lay's - Duelul

Agentie:

Creative Director: Mihai Gongu

Group Creative Director: Octavian Toma

Copywriter: Roxana Cristea 

Art Director: Ela Ciorita 

Head of Strategy: Stefan Chiritescu

Account Director: Lavinia Florea

Account Manager: Cristian Calinescu

A/V Director: Liviu Isop 

Client:

Assistant Brand Manager Lay's: Lavinia Ghinescu

Group Brand Manager Lay's & Krax: Anca Toana

Junior Brand Manager Lay’s & Krax: Alina Nicolae

Brand Manager Lay’s: Oana Mirica

Marketing Manager Snacks, PepsiCo East Balkans: Alina Imbrea

Casa de productie: Carlo Production

Regizor: Daniel Lwowski

Producator: Vlad Morarescu






Agentie

Client

Brand

An

2012

Branduri



Branded


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