Inca 3 Lei au revenit campaniilor romanesti dupa gala de premiere de aseara, in cadrul careia s-au anuntat castigatorii categoriilor Creative Data, Cyber, Innovation, Media si Mobile. Dintre cele 4 campanii shortlistate, 2 au fost si premiate, ambele semnate de McCann Worldgroup.
PAUL - "Bittersweet pies" a acumulat pana acum 4 Lei in cadrul Cannes Lions #63, odata cu cei castigati aseara: un Silver Lion la Creative Data/ Data Storytelling si un Bronze la Media/ Use of Ambient Media: Small Scale. Campania a primit inca 2 Lei de Bronz zilele trecute, la categoriile Promo & Activation/ Low Budget Campaign si PR/ Retail, e-Commerce, Restaurants & Fast Food Chains.