17 mai, miercuri - Ziua deschiderii
13:00-13:30 - Conferinta de presa - WTCB, Sala Montreal (etajul 1)
Comitetul de Organizare Ad'Or 2006 alaturi de parte dintre membrii Juriului (Jan Leube, Creative Director Scholz & Friends Berlin, Erich Reuter Executive Creative Director McCann Erickson München)
13:30-14:00 - Cocktail - WTCB, Holul Salii Montreal (etajul 1)
14:00 - Deschiderea expozitiei & interviuri - World Trade Plaza - programul expozitiei:
17.05.2006: Intrele orele 14:00 - 20:00
18-19.05.2006: Intre orele 10:00 - 20:00
Expozitie TVC, radio, web & print; standuri ale partnerilor si sponsorilor; oldies but goldies - expozitie retro AD ( colectie private - Florian Ciobanu); Stand Rospotline - Lürzer; 200 Best AD Photographers Worldwide projection